How do you transition during uncertainty?

Do you sometimes feel drowned out in a world of noise and distractions? How do you transition during uncertainty? Are you looking at taking that next step and can’t decide? Now more than ever leaders need to take a stand to find their voice and use it too!

Whether it’s building a company or brand, uncovering your purpose or leading through a crisis, how do you use your voice?

Join me on LinkedIn Friday, February 26th at 9:30 AM EST to GoalDigger with Cate Luzio, Founder and CEO of Luminary, to hear how leaders are navigating through uncertainty, redefining their business or brand, and finding/using their voice. Click here to join.

As a c-level executive, do you know who is the biggest target in your organization? YOU are! Globally, 40% of companies cited their executives, including the CEOs, as their highest security risk (Information Age/Prescient). In many cases, executives can be the target of malicious hacking scheme, and in other cases, an executive can fall prey to an attacker via social media, when traveling, or when accessing email. A couple of tips: be wary of short generic messages, be mindful of unusual communication with people you don’t know (and do know) on social media, and always double check before clicking on links or attachments.

After you, the greatest threat to an organization is your employee. I don’t mean an employee who could unintentionally click on a link that infects your system with malware (though that is a serious concern). I am referring to an insider threat; someone with the malicious intent of removing data from your environment. Over two-thirds (69%) of organizations say they were breached due to insider threat and confirm they had a prevention solution in place at the time of the breach (Code42/HelpNetSecurity).

A possible way to combat this is to create a culture that empowers employees to positively challenge each other when they see someone doing something they shouldn’t be doing. An organization will go through many changes as it grows and changes. A constant should always be improving the culture.

Join us on March 10th for this Cybersecurity Roundtable, with a special guest. We will cover:

  • What to pay attention to in your business when it comes to cybersecurity
  • The impact of not addressing concerns early
  • The challenge of trying to go back and fix it later

Jessica Robinson is CEO of PurePoint International and works as a Virtual/Outsourced CISO to middle market businesses in financial services and insurance. Jessica and her team specialize in working with companies with start-up – $350M in revenues. You can reach her at

The PurePoint Blog

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